How to Detailing Business SEO Intro

So one thing I’ve noticed doing this business is that SEO is an important part of getting your services and name out there. Mobile services live and die on local reputation, SEO, online ads, and word-of-mouth referrals. Many businesses with a physical location can have the ability to capture passerby’s, but mobile businesses need to have a strong online presence in order to succeed. Especially if your prices are higher than the competition. This is the case with our services in that we provide higher level services at a higher level price than competitors (that don’t output the same quality and service).

Mobile businesses live and die online

We live in a digital world where what we say and what we do online is tracked and uploaded to the cloud. This data is handled with complex algorithms and data equations that put your information either on the backburner or the forefront of the internet. This generally depends on the quality of the content and its relevancy. If you have relevant content but it’s not quality you’re not going to get good results. If you have quality content, but it’s not relevant, no one will see it. They say luck is when opportunity meets preparation. This is true of driving online or mobile businesses to success. This is the same story we see with businesses that go viral and are able to keep that viewership steady.

Quality and relevancy are key

So what else can we learn? Well, you need to have as much content on your website as possible. You need to be uploading at least 500 quality words or essays to your website every day. And it needs to be properly formatted and relevant with proper heading size and pacing. You need to capture your audience in a way that allows them. Also, keep linking things like the products used like this:

Meguiar’s Gold Class Car Wash Shampoo https://amzn.to/3M25y9w Chemical guys wash mitt https://amzn.to/3thwOIG Mother’s Clay Bar System https://amzn.to/3BRgBxs Turtle Wax Graphene Acrylic Tire Dressing https://amzn.to/35x28dS Oberk’s Supreme Cut Polishing Compound https://amzn.to/3piaeOW Oberk’s Supreme Polish https://amzn.to/3hjwH9H Meguiar’s Glass Cleaner https://amzn.to/3soAVDw Meguiar’s Supreme Shine UV Protectant https://amzn.to/36CdUUV Mother’s Ceramic Wash and Coat https://amzn.to/3smbGlb Chemical Guys Professional Microfiber Towels https://amzn.to/3hh2urR Chemical Guys Silk Shine UV Protectant https://amzn.to/3sl9lqs NEX PTG Professional Paint Thickness Gauge https://amzn.to/3IqENt1 Griots Garage Ceramic Hybrid Wax Coating https://amzn.to/3BSuMSS CarPro Iron Remover https://amzn.to/35tOh8c Ozone Generator Machine https://amzn.to/3InA8YN Meguiar’s Refresher Odor Replacement https://amzn.to/3phFRrE Purple Power Degreaser Soap https://amzn.to/3sl9tWY Tornador pulse spray pneumatic cleaning gun https://amzn.to/3soD1mR McCulloch MC1385 Steam Cleaner https://amzn.to/3ItiN0H Detail Dudes Boars Hair Ultra Soft Car Detail Brushes https://amzn.to/35bLl0j

I put this on the description of every YouTube video and it’s important to link when necessary but not overly obnoxious about it. This is where we can lose people if the advertisement is too much.

Service Areas

You need to list your services areas constantly and make sure to use keywords that people enter into Google so that the algorithms will put your website as the results.

Put things like “Highly rated detailing service in Santee”, “Top-rated detail service in La Mesa”.

Replace your service with what you do and voila! You will have better SEO.

How to Google Search Console

This tool is excellent for monitoring your progress and seeing where your website could have improvements. I highly recommend checking this every day to see where your website stands in the game. Mark off on a calendar when you make changes to your website and then monitor the changes over time. Use this tool to see how many external links are linking back to your website and try to expand this if you can. This will help with making your website more credible in the eyes of Google’s algorithm. Here’s the full list of features as per the Google Search Console Information bar:

• Confirm that Google can find and crawl your site.

• Fix indexing problems and request re-indexing of new or updated content.

• View Google Search traffic data for your site: how often your site appears in Google Search, which search queries show your site, how often searchers click through for those queries, and more.

• Receive alerts when Google encounters indexing, spam, or other issues on your site.

• Show you which sites link to your website.

• Troubleshoot issues for AMP, mobile usability, and other Search features.

Another tip for getting more external links is to ask customers to shout out your website and business. Create a referral network with mechanic shops and get your website on theirs. Create a special linked page for them so that you can pay them for referrals. Make sure that you pay them or else the system you’re setting up will not work and they will take your link off and no more new clients for you! Create a store page on Amazon and make sure that everything links back to your website. And obviously you want to create blog posts like this and offer to write on other detailer’s blogs. Create a referral network on other detailer’s websites and you can put each others’ information on your websites.

Hopefully this helps everyone with their business.

Stay shining San Diego!